Marketing Salaries Update 2023

Marketing meeting around a table at a VR company

If you’re looking for the latest insights on senior marketer salaries, you’ve come to the right place!

Following the salary increases seen in 2020/21, we believe they are now beginning to plateau. Here are the latest insights on Marketing salaries for Late Seed, Series A and B in 2023 - benchmarked average salaries, AND live 2023 examples of recent hires:

 

Chief Marketing Officer:

  • Permanent hiring has slowed, but interim CMOs are becoming more popular

  • Day rates range from £1k to £1.5k

VP Marketing:

  • The range is between £120k to £140k


Head Marketing / Marketing Director:

  • The range is between £80k to £110k


Senior Marketing Manager:

  • The range is between £65k to £80k


Marketing Manager (Content Marketing Manager / Digital Marketing Manager / Demand Generation Manager / CRM Manager / Growth Manager)

  • The range is between £40k to £60k


2023 Bonuses & Equity - observations this year 

  • 10 to 20% bonus 

  • Bonus based on revenue

  • Equity, not for roles under Director, VP or Perm CMO


Let’s talk! 

If you’re interested in discussing the Marketing salaries or any help in benchmarking in more detail and full confidence, feel free to drop me a line:

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Sales (Software) Salaries Update 2023

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Insights from a Chief People Officer on HR Trends for Scale-Ups in 2023 - Part 1