Sales (Software) Salaries Update 2023

Written By Ell Seder

Let’s talk sales salaries for Series A and B software companies. Here are the latest insights on sales salaries for Late Seed, Series A and B in 2023 - benchmarked average salaries, AND live 2023 examples of recent hires. The salary guide is for VC backed scaleups (London only), and all are base salaries, with a typical double OTE.

 

Chief Revenue Officer:

  • The range is between £150k to £200k with double OTE

  • Part time interim for £800 to £1,500 a day (no bonus, or equity)

VP Sales:

  • The range is between £120k to £150k with double OTE

Head Of Sales:

  • The range is between £100k to £120k with double OTE

Sales Manager: (Team Leader):

  • The range is between £70k to £100k with double OTE

Account Executive:

  • The range is between £45k to £100k with double OTE

  • This role has the broadest salary range, SMB £45k-£60k, Mid-Market £50k-£70k, Enterprise £70k-£100k

Sales Development Representative / Business Development Representative:

  • The range is between £30k to £45k

2023 Bonuses & Equity - Our Observations

  • Double OTE on most sales roles

  • Equity for VP, CRO

 You can expect to see higher salaries in London at US Enterprise software companies. Some individuals want to work in an entrepreneurial high growth startup/scaleup with equity potential, while others may prefer to take the higher base salary in a more mature and probably more structured business environment. There’s no right or wrong - it’s about finding the right culture and fit between the hire and the company.

Let’s talk! 

If you’re interested in discussing the Marketing salaries or any help in benchmarking in more detail and full confidence, feel free to drop me a line:

Ell Seder
Previous

Retention, the secret sauce for keeping your A-team.
Next

Marketing Salaries Update 2023